Phil Kemelor

Vice President of Strategic Analytics

Phil Kemelor is Vice President of Strategic Analytics at Semphonic. Kemelor, a noted author and speaker on Web analytics, is the head of Semphonic’s Washington, DC office. He has spent over a decade supporting enterprise level clients and has a breadth of hands-on Web analytics experience.

Since joining Semphonic in 2007, Kemelor has led the company’s strategic planning, government and nonprofit practices. He is the lead analyst for The CMS Watch Web Analytics Report, a semi-annual evaluation of web analytics software vendors and the author of The Executive's Guide to Web Site Measurement and Testing.

Prior to joining Semphonic, Kemelor co-founded and served as Principal Consultant for NetGenesis. He also headed the Web analytics programs at Bell Atlantic and Web development, business process and operations initiatives for Verizon, SAIC and the United States Postal Service. Kemelor received a Bachelor of Arts in Radio-TV-Film from The University of Maryland.